Whether you’re competing at the highest levels of international sports fishing or simply enjoying a leisurely day’s fishing on your local river, the new Sports Sunglass Collection from Polaroid is an essential part of your kit. The 2009 Polaroid® Sports Collection combines active lifestyle design and special features for sports fishing with the ultimate in polarized lens technology and up to 400nm UV sun protection for the eyes.
The 2009 Sports Sunglass Collection is the most comprehensive, high technology range yet developed by Polaroid. The Collection takes the best in materials, such as the latest lightweight composites combined with cutting edge frame designs ideally suited to the demands of fly-fishing, coarse fishing and sea fishing. All styles feature genuine Polaroid polarized lenses which block glare reflected from the water, deliver 100% UV protection, and are impact and shatter-resistant.
Extreme performance
When you are sports fishing in the open sea, conditions can be extreme and your kit needs to be able to perform even in the toughest environments. With Polaroid’s Sport Sunglasses, the ergonomic frame designs ensure a comfortable, secure long term fit during even rough weather – or extreme heat – providing day-long comfort and no-slip grip. Many styles feature ventilated nose grips made of soft durable rubber, so no more fogging lenses. The curved lenses and face hugging designs protect your eyes from water-reflected glare, spray and wind.
Perfect vision – even below the water line
All Polaroid’s Sports Sunglasses offer the perfect vision afforded by Polaroid’s unique PTX4000 polarized lenses. When you are fishing, this is further enhanced with the use of different coloured lenses for different environments. Yellow lenses will help you see clearly through shallow waters and on overcast days, use all available light to enhance contrasts and give you a clear view into the water. Grey lenses provide excellent all-round vision on the water, helping you see below the surface, even into deep water and generally enhance colour perception in mixed weather conditions. Brown lenses also help sharpen your view even on murky rivers and lake beds – they are especially good for bright sunlight.
While conventional sunglasses just make the view darker, Polaroid PTX4000 polarized lenses also block out harmful glare and provide 100% UV protection up to 400 nanometers – important for the eye health of those who spend a long time outdoors. They offer the highest level of protection for your eyes and clarity of vision. Surprisingly some of the most expensive sunglasses don’t offer the kind of polarizing efficiency you might expect, yet Polaroid polarized lenses exceed international standards. These lenses block out over 99.9% of glare saving you from squinting and giving you a clear view. That’s important when you spend so much time looking into the water. So not only are Polaroid Sports Sunglasses engineered to deliver perfect performance, they can help make sure you never have to talk about the one that got away!
Rebecca Harwood Lincoln, Sales Manager UK & Ireland for Polaroid Eyewear said “This is the perfect sunglass offering for anyone who enjoys fishing at competitive level or simply for fun. Here at Polaroid, we specialise in combining innovative design with the technical brilliance of the best polarized lenses in the world. We demand the best in our Sports Collection because we know the people who want it demand the best from themselves and their kit.
“If you want performance sunglasses to help give you the edge, our latest Sports Collection has something for you – and every single style delivers the best in UV protection and glare reduction as well. Whatever your kind of fishing, you simply can’t beat Polaroid!”
Polaroid’s Sports Collection offers performance sunglasses to suit personal sports needs and lifestyle choices. The sporty wraparound styles look as good around town as they do on the riverbank or out on the water and come in a range of wearable, subtle camouflage colours, including tortoiseshell, matt black and deep olive green.
The Polaroid 2009 Sports Sunglass Collection is available from independent opticians Specsavers, national travel retail shops, and selected ferry operators nationwide. Prices start from £48.99 and to buy online go to www.polaroidsunglasses.co.uk.