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Polarized lenses

We’re getting into the spirit for Polaroid Eyewear’s 75th Anniversary year!

 

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Polaroid quality checks for perfect sunglassesQuality is core to everything we stand for. That’s why we put our sunglasses through rigorous tests so you have perfect sunglasses every time.

Here’s what it involves:

  • Energetic opening – a mechanical bar pushes down on the sunglass bridge to simulate over-energetic opening of the arms
  • Lotions and potions – we test our sunglasses using day-to-day sun creams, cosmetics and hair products to ensure the materials don’t react
  • Seaside durability – exposing sunglasses to salt water, supplied by OSIL, creates a typical beach environment
  • Rigorous use – opening and closing the arms constantly for 7 hours, shows how the sunglasses will perform in a 2 year time span.

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It’s great to see John Lewis launching a ‘Made in UK’ label to support British manufacturing as part of their Corporate Social Responsibility programme. Polaroid Sunglass lens manufacture is UK based in Scotland, so we’re all for flying the British flag.

British manufacturing for John Lewis is about having pride in the UK’s skills and craftsmanship. In the same way that Switzerland is highly regarded for fine timepieces, and Italy associated with gold jewellery, Britain’s traditional quality shines through its brand.

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Polaroid sports sunglassesMy name is Mark Wharton and I’m a club coach working at the Culford Sports and Tennis Centre.  I’ve been playing tennis for 40 years and have never found a pair of sunglasses that work for me.  Have you noticed that practically no tennis professionals wear sunglasses?  Andre Agassi famously had sponsorship from a different brand, but I can’t remember him wearing sunnies when he won Wimbledon.

For me, any sports glasses need to avoid my “must not” list.  That is, they MUST NOT

  • Be uncomfortable, irritating or a nuisance in any way
  • Be heavy
  • Steam up
  • Let light in from the sides/top/bottom
  • Interfere with my vision in any way – particularly when the frame intrudes in the periphery
  • and, most importantly, they must not introduce any optical defects/wobbles/spots, etc.

Polaroid sports sunglassesSo you can see why I struggle to find glasses that work for me!

This morning I tried out the Polaroid Streak P7963B during a normal individual tennis lesson.  Perfect morning for the test: bright, sunny, cold (no steaming up, remember) with a low sun and wet astro-turf for lots of glare.  Going through the warm-up with my pupil I was aware of the glasses and then gradually I forgot about them (1 point – not irritating).  After the warm-up I had to take the glasses off to remove my sweater and then I noticed how much glare there was from the wet astros (1 point – reducing glare off the court surface). 

During the rest of the lesson, I hardly ever had to fiddle with the glasses to reposition them and they only steamed up a tiny bit and that went pretty quickly ( minus half a point for steaming up briefly, plus 1 for not having to reposition them every 2 minutes).  At the end of the lesson playing points is the biggest test of tennis glasses – serving.  When you serve you have to look almost vertically upwards.  This is a perfect time for most glasses to slip, or the frames to intrude on your vision. 

The Streaks were fine.  I was aware of them, but I could see the ball was in the centre of the lenses as I looked up and very little light sneaked in from the edges (plus 2 points, no interference, no light sneaking in).

So, all-in-all a very successful test, 4.5 points out of 5.  Crystal clear optically with just the right amount of tint. I’d definitely wear them for coaching again.  Read more…

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Polarized fishing sunglasses

Mick Whittle wearing his Polaroid Reach P7126A fishing sunglasses.

Here’s what Fly Fisherman, Mick Whittle, had to say about his Polaroid fishing sunglasses.

“My Polaroid Reach P7126A fishing sunglasses have been proven to be excellent value whilst I’ve been fishing. They’re very well made and a very comfortable fit.”

“As I’m a Fly Fisherman, the side protections on these sunglasses are exceptionally good. I’m confident I will never get a fly in the eye. I have recommended them to all my angling friends.”
Mick Whittle, Norfolk, Gt. Britain

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July 14, 2011

Running sunglasses review

Keeping fit is part of my job. As a Police Officer I need to be alert, active and ready to tackle any situation. So I keep to a programme of weightlifting and running which keeps my fitness levels where they need to be. I prefer to run outdoors through the countryside where I live, so [...]

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June 13, 2011

Polaroid Eyewear continues to work with MBA students

As Polaroid Eyewear’s European production facility is based in Scotland we’re keen to support projects in our local area. Last year we worked with MBA students from the University of Strathclyde’s Business School. This year, we’re running two groups at the University, who’ll devise a marketing plan, and look at possible co-branded sales promotions for [...]

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