When it comes to extreme, it doesn’t get much tougher than this. The BBC filmed a group of young people with challenging behaviour, embarking on an expedition in the hostile artic of the North Pole. Good job the Polaroid extreme sports sunglasses, chosen by the entire expedition party, were up for the challenge.
During the programme, nineteen year old Luke Dicker, who suffers from Attention Deficit Hyperactivity Disorder, challenges the label of being unteachable. He tells of his journey with a group of exploration experts, while mentoring four youngsters with behavioural problems, as they embark on the expedition of a lifetime.
We have a lot of admiration for the participants, and for the leaders of the trek who are prepared to help others take on a challenge to turn their lives around. And with glare blocking properties and UV400 protection, their Polaroid sunglasses gave these trepid explorers a clear and safe view of the snowy plain.
Sightsavers is an international non-profit organisation working in some of the world‘s poorest countries to restore the sight of blind adults and children, prevent blindness, and promote equal opportunities for disabled people. Polaroid Eyewear is supporting Sightsavers during 2012, and we’re inspired by the launch of their fantastic Run Mumbai competition.
Run Mumbai will see sports lovers running a marathon through one of the craziest cities in the world, in a bid to raise £1 million to deliver eye care services to some of the poorest people in India.
Sightsavers has a spare place in the Standard Chartered Mumbai Marathon on 15 January 2012, which includes free flights for the contender and a friend.
The closing date to win is 27 November 2011. Read more…
The crew from PlanetSolar, the world’s largest solar powered boat, stopped off in Hong Kong’s Victoria Harbour as part of their 18 month journey around the world on their mission to promote renewable energy. Polaroid Eyewear is PlanetSolar’s exclusive sunglasses supplier, giving the crew glare-free vision as they sail.
The catamaran set sail from Monaco in September 2010, and has so far travelled more than 35,000 kilometres across Atlantic and the Panama Canal, and is currently sailing the Pacific heading for Singapore. It’s due to complete its mission and dock in Monaco in May.
Mike Buss wearing his Polaroid sports sunglasses in the Sahara.
The Marathon des Sables is known as the Toughest Footrace on Earth, and Polaroid Eyewear supported Mike Buss as he recently took on this endurance event.
Covering 151 miles and run over 6 days, it’s the equivalent of 5 ½ regular marathons. Plus, competitors have to carry everything they will need for the duration on their backs in a rucksack, including food, clothes, medical kit and a sleeping bag.
And did we mention that the run is across the African Sahara desert? So runners experience mid-day temperatures of up to 120°F, and run on uneven rocky ground, and across the sand dunes. So it’s definitely not for the faint hearted.
Mike Buss tackles The Marathon des Sables.
Mike is undertaking a number of gruelling challenges this year, so we’re providing him with sports sunglasses to help protect his eyes. On completing the event, Mike said, “the Polaroid sunglasses that to be honest I wanted to hate, because I’ve used another designer pair for so long, I loved! I’m now a Polaroid sunglasses convert.”
For PlanetSolar fans out there, did you know the PlanetSolar boat will be navigating around Europe this spring and summer?
So, if you’re heading off to Europe for your holidays, be sure to check out their progress to see if they’ll be in a port near you. We hope you’ll wish them well if you see them, as the crew certainly look the part in their special limited edition PlanetSolar sailing sunglasses.
Alex Flynn was diagnosed with Parkinson’s at the age of 36.With news like that, many of us would have turned in our running shoes and looked about the house for a few quieter pursuits. Not Alex. Instead, he decided to put all his energy and courage into running some of the most extreme races in [...]
Polaroid Eyewear generously donated a pair of Women’s Inkognito Sunglasses and Canoe 8535F Suncovers for a trip to Tanzania I was privilege to be part of. My eyes were opened through supporting staff with health sessions with girls at the college and a personal achievement in summiting the majestic Kilimanjaro….
When it comes to extreme, it doesn’t get much tougher than this. The BBC filmed a group of young people with challenging behaviour, embarking on an expedition in the hostile artic of the North Pole. Good job the Polaroid extreme sports sunglasses, chosen by the entire expedition party, were up for the challenge.
