November 11, 2011
by Stephanie
in 3D glasses,Childrens,Customer Service,Designer,Driving,Fashion,Holidays,Mens,Shopping,Stylists,Sunglasses,Womens
Polaroid Premium 3D Glasses 2 VIP N8103B - a great Christmas gift.
The much anticipated John Lewis Christmas advert campaign has now launched, with its debut on Facebook and YouTube today before hitting our TV screens tomorrow. It’s another beautifully crafted ad to stir the emotions. And with ‘80s band The Smiths track ‘Please, Please, Please Let Me Get What I Want’ sung by Slow Moving Millie it’s also a great showcase for her as a rising talent.
Look out for Christmas gift ideas from John Lewis in their press ads too.
Of course for drivers, Polaroid polarized driving sunglasses make a welcome Christmas present, and make it easier to drive by blocking glare when the sun is low. And for film fans our Premium 3D glasses are a world away from cheap throwaway 3D specs. With a choice of designs and even smaller frames for children, they are a joy to give.
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Comfortable and hard on glare
Sometimes it seems like summer is a million years away. Literally. But, that doesn’t mean you can relax when it comes to eye protection. Winter sun is lower in the sky, so it’s more likely to shine directly in your eyes when you’re driving. And, that means that having sunglasses, Clip-Ons or Suncovers on hand in the car is a must.
But there’s more. Glare is light moving in the horizontal plane – and it happens when light bounces off a flat surface like a road, a pavement or even the bonnet of a car. It’s uncomfortable, unpleasant and can impair your vision. Glare doesn’t just happen in bright sunlight – it can happen on days that are grim and grey as well. There’s research showing that glare can slow down the time it takes to stop your car. So be safe in low light and keep sun protection in your glove box.
If you need inspiration on which pair of sunglasses to choose from Polaroid Eyewear’s heritage collection, take a wander down to London’s Design Museum on Shad Thames and step back in time.
Currently celebrating 50 years of the iconic Jaguar E-Type, the golden era of driving begins here. The classic Jaguar E-type exhibition reveals retro in all its magnificent glory. Picture yourself with ‘hair tied back…and your sunglasses on baby!’
Polaroid Eyewear’s heritage collection, Best under the sun, has got fifty years of vintage design covered. From the classic cat-eye style from the late 50s in 1950 Broadway S8157B, to the oversized sunglasses classically worn by Elton John in 1970 Flower S4128B. Plus there’s the bright and colourful frame of the 1980s with Glam S8161B.
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- Glare: light moving in the horizontal plane
The Christmas season also means we’re experiencing the shortest days of the year. Now, when you’re driving, the sun appears lower in the horizon. Not only does that mean light can go directly into your eye, but glare is potentially still a problem.
Glare happens when light bounces off a flat surface and starts travelling in the horizontal direction. The flat surface could be a pavement, road, a wet surface or even ice. Light that’s travelling vertically is useful to the eye. But light in the horizontal plane is just the opposite, annoying and potentially stressful for the eyes. This YouTube video does a good job of explaining polarization in everyday terms. Generally, glare also makes us squint – which can impair our vision even further.
Science is definitely on our side. Recent research demonstrates that glare has an impact on stopping distances. Essentially, glare can impair your ability to react. And, we all know the more quickly you can react to a situation, the better off you’ll be.
For safety and comfort, polarized sunglasses make a difference. Don’t forget your sunglasses even when you think there’s no possibility of sunshine.
And there's more extreme weather to come
It’s cold outside. Parts of the UK are experiencing record snow falls… again. And, the freezing temperatures everywhere mean that driving can be hazardous. Ice is no friend to any car or driver. But Polaroid Sunglasses can make a difference. Polarized lenses block glare making it easier to see when sunlight is reflected off an icy road. Without a doubt, visibility is important, but there’s a lot more you can do to raise your ice awareness.
