From the monthly archives:

September 2011

We’re having unseasonably warm sunny weather – so we wore our most fashionable sunglasses when we attended a style event hosted by NHJ Style Consultancy at Harvey Nichols in London. With fresh cocktails made from Absolute Vodka’s latest blend and wonderful chocolate truffles, we sat back, relaxed and watched the team from  NHJ show us all the best for the coming season. And, with the guidance of a clever stylist – there’s no doubt that Autumn/Winter 2011-12 has a lot to offer. Here’s a quick overview of what we learned about coming season:

 

J Brand for top skinnies!

Coloured jeans - and the skinnier the better. Bright green and intense red were the favourites. These key pieces were paired with draped neutral tops or chunky knits in slightly rounded cocoon shapes.

Sequined tops – sometimes the word sequin doesn’t really inspire confidence, but these tops in quiet colours and simple shapes were amazing. The clever people from NHJ paired them with skinny black trousers and lovely slightly longer blazers. They can be a bit of an investment, but they’re also versatile enough for both day or night.

Lovely blouses - with pussy bows or without, these flatter everyone because they have a way of hiding any and every figure flaw – whether real or imagined. We were advised not to tuck them in, but if we must to leave plenty of fabric loose above the waistband.

As always the team delivered advice women can actually use. A big thanks from Polaroid Sunglasses!

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Polaroid sunglasses donates reading glasses to homeless charity, VisioncareWell we’ve done it again! Last Christmas we donated reading glasses to Vision Care for Homeless People, and this month we’ve made another donation of an extra 200 pairs.

Corporate social responsibility is very important to Polaroid and supporting Vision Care with something so simple which will make a huge difference to people’s lives was an opportunity too good to miss.

Next year, we’re also supporting the Sightsavers charity by donating a share of the sales from selected pairs of sunglasses to help their work to prevent avoidable blindness in developing countries.

If you’d like to support Vision Care, why not vote for them to become the Optometry Today Charity of the Year? Read more…

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Kids sunglasses from PolaroidThe great thing about Polaroid sunglasses is there’s a pair to suit the whole family. Mum, Dad, the kids – they can all benefit from the stylish designs, full UV protection and hard-wearing materials on offer.

If you start your kids wearing sunglasses early, you stand them in good stead for the future. Children’s eyes are more vulnerable to light, so UV damages their eyes to a greater extent than adults.

But we understand that children are more up to date with the latest fashions than we ever were! So Polaroid’s kid’s sunglasses come in a wide range of styles, colours and materials to suit even the most fashion-conscious youngster. Read more…

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Papillion - womens sunglasses

Papillion P8945 - form and function

As a freelance writer and editor, I need to keep my eye on the ball, or at least the ballpoint pen. Attention to detail is crucial, both on the page and working on-screen (careers can be broken by a misplaced semi-colon), so it’s important that I look after my eyes; that means I can’t sit squinting in the sun, and I don’t need to be dazzled when I’m out on the streets.

One of the best things about my Papillion P8945, filter category 3 sunglasses was the comfortable fit. No one could ever accuse the average writer/editor of not having a nose for a story, but in the past it was the nose that was the problem; previous models of sunglasses (and I’ve tried some expensive brands) kept sliding down my face until they were practically resting on my upper lip, and when you have one hand on a manuscript and the other on your red pen, that causes problems.

These Papillion P8945 sunglasses were slip-proof and did a great job at reducing glare, so I was able to skip from sunshine to screen without having to wait for half an hour for my eyes to adjust before I could get back to work. Apart from that, they looked really good, with a cute little butterfly detail on the hinge. Form and function – what more could you ask for?

Sarah Vittachi

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September 8, 2011

Migraine Awareness Week

by Stephanie

in Health,Sunglasses

sunglasses might help migraine reliefThis week is Migraine Awareness Week, the annual event to raise awareness of migraine suffering. Here at Polaroid we’re helping to spread the word, and hoping that people will seek help this week to help manage their migraine symptoms.

Although not a cure, members of Migraine Action have told us that wearing polarized sunglasses has helped relieve some of their migraine symptoms. So we’ve selected some sunglasses for you to try, take a look.

Wearing polarized sunglasses has also been noted in the Health press as a way to help relieve migraine symptoms:

“Polarized lenses are better because they reduce scattered light, which is what causes glare.” Lead Expert at MyMigraineConnection

Read more…

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September 6, 2011

It’s still hot enough for Polaroid golfing sunglasses

At the moment, autumn is in the air – for some of us anyway. But I’m still in America enjoying all that the golf courses of Central Oregon have to offer. Without a doubt, when you’re on a golf course at an elevation of 4,000 feet, golfing sunglasses are not an option – they’re a [...]

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September 5, 2011

Get the look – Sarah Jessica Parker

Not a week goes by without a rumour of another Sex and the City film, and here at Polaroid Eyewear we hope there will be! After the glamorous setting of Abu Dhabi in the last film, the sky’s the limit for what might come next. But despite all this, Sarah Jessica Parker is still firmly [...]

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