Look, this isn’t really meant to be one of those preachy, holier-than-thou posts. Honest. But of all the big mistakes I see people making when they start running again (as indeed I did myself when I returned to the fraternity of the footsore and sweaty a decade or so ago), failing to get hold of the right basic kit is probably up there with doing too many miles too soon.
Yup, just about every time I’m out for my evening constitutional of a few miles along the sea wall and through the dunes, I see legions of newbie runners sporting fashion trainers rather than running shoes, and tennis or football socks rather than technical socks like Thorlos.
So I know for a stone cold fact that they’re going to be collecting injuries and blisters the way some people collect stamps; which is enough to put paid to anybody’s good intentions about running three times a week.
In fact, it’s the same with clothes and even sunglasses. Your favourite AC/DC t-shirt may make you feel very rock’n roll as you run, but it’s going to chafe your pointy bits no end once it gets sweaty. Far better to go for something seamless that’s composed of man-made fibres.
And yes, while any old pair of shades will keep the sun out of your eyes, they’re also sure to steam up when the heat is on and chafe your ears and nose after a few miles. That’s why I wear dedicated running shades pretty much all year round. They’re lighter, they don’t steam up and they don’t chafe. And if they’re polarized too, so much the better.
Sure, between my Asics Gel Cumulus running shoes, Thorlos socks, Nike
shorts and top and Polaroid Habanero sunglasses I’m wearing the best part of £200 worth of kit every time I head out for a run. And even then, I look like a slightly eccentric tramp. But you know what? If you want to enjoy your runs rather than just survive them, it’s worth every last penny.
The Lake District boasts some of the most famous walking routes in Britain, so it’s the perfect place for a walking holiday.
My favourite walk is the Western Shore of Coniston Waters, as it includes paths and tracks through the fells and woodlands around the lake. So whilst I’m taking a break this week in the Lake District, this walk is first on the agenda.
So equipped with my rucksack, bottle of water, pack of sandwiches and my Polaroid sunglasses, I set off on the trek. On a bright sunny day there can be a lot of reflected glare from the 5 mile stretch of Coniston Water. But my polarized sunglasses block this completely, allowing for a comfortable walk and stunning views. My eyes are also protected behind the sturdy lenses from the stones and dust that tend to kick up when you’re walking at speed.
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Here I am wearing 50s style Broadway!
Polaroid have just come back from Singapore where we exhibited our Best under the sun heritage sunglasses at the world’s largest duty free and travel retail exhibition.
The show gave us a great opportunity to speak with new and existing customers from the duty free and travel market. By building relationships, Polaroid Eyewear can offer you a wider variety of places to buy your sunglasses before you jet off on holiday.
We were delighted that buyers from very large and well respected travel retailers came by to find us. New retailers interested in stocking Polaroid sunglasses, also gave us positive reactions. Read more…
Chelsea Tarbox is the professional model and muse of Alex Seroge Ignatian, the up and coming young designer that Polaroid Eyewear supports.
In this spectacular gallery, Chelsea is modelling Soul F8105B, Passion F8115B and Pearl P8138C sunglasses from our 2011 collection and 1950s Marilyn S8158A from the Best under the sun heritage range.
She looks stunning, and the Seroge collection’s refreshingly unique collection complements our sunglasses.
Photography & Styling: Mode Photography
Fashion Garments: Seroge Womenswear
Sunglasses: Polaroid Eyewear
Model: Chelsea Tarbox
Polaroid 1950 Marilyn S8158B - also available in black.
The catwalks of Dior and Giles set the trend this year for cat eye sunglasses. And it seems now that the fashionable glossies can’t get enough of Polaroid’s heritage Marilyn sunglasses.
Grazia and Look magazine have both featured them this month, and You magazine’s taken a shine to 1950s Broadway.
Polaroid 1950 Broadway S8157A - also available in ivory and grey-blue.
They’re both from our heritage collection, Best under the sun, which features these two original 1950s frames in two different colourways.
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Look, this isn’t really meant to be one of those preachy, holier-than-thou posts. Honest. But of all the big mistakes I see people making when they start running again (as indeed I did myself when I returned to the fraternity of the footsore and sweaty a decade or so ago), failing to get hold of the right basic kit is probably up there with doing too many miles too soon.
